HEY, MY NAME IS ARINA
My mission is to help modern businesses build a strong and impactful brand identities
Since 2017, I have been trusted by 100+ founders and creatives to elevate their visual identities. I know how to simplify a brand's strategy by using a minimalist approach to brand identity, web design, and social media.
My creative journey began in childhood, fueled by a passion for art and design. This passion led me to art school, where I developed a strong foundation in visual aesthetics. I later pursued multimedia design studies in Copenhagen, Denmark, further refining my skills in digital and graphic design working and living in Stockholm, Sweden.
After completing my studies, I worked as a content creator, photographer, and graphic designer for various Scandinavian brands. This experience allowed me to merge creativity with strategy, crafting cohesive visual content that resonates with audiences.
Today, I work as a full-time graphic designer and blogger. I take on challenging design projects that push boundaries and inspire innovation. Alongside my client work, I share design inspiration and practical tips online, empowering others to develop their own unique creative approaches.
I approach brand building holistically, ensuring every component—from logos to websites to social media—works in harmony to reinforce the brand’s identity and values. I believe that every successful brand is rooted in a solid strategy, and my process begins with in-depth market research, audience analysis, and competitor evaluation.
This strategic foundation ensures that the brands I work with are not only visually compelling but also well-positioned for success in their markets. Through thoughtful design and strategic insights, I help brands create meaningful connections and lasting impressions.
I help businesses stand out by crafting impactful visuals and cohesive brand identities
My passion lies in collaborating with business owners to uncover and articulate the unique story behind their brand. I bring that story to life through thoughtful design, creating a brand experience that truly connects with your audience.
Brand is more than just a logo—it’s a lasting impression, a memorable journey, and a reflection of your business’s values and vision. I’m here to ensure your brand not only resonates but evolves alongside your growth, leaving a powerful impact at every step.
