I worked with IGEIA to develop a strong, cohesive brand identity that reflects its mission of empowering women through elegant and functional athleisure. From branding and logotype design to packaging, social media visuals, and website design, I crafted a refined and sophisticated aesthetic that seamlessly blends style and performance.

The brand identity embodies a balance of strength and elegance, using a minimal yet dynamic design approach. The logotype is sleek and modern, conveying movement and confidence, while the packaging and digital presence create a premium experience that resonates with IGEIA’s audience. Every element is thoughtfully designed to enhance brand recognition and establish IGEIA as a leader in luxury athleisure.