Root Formulas is a wellness brand dedicated to providing holistic supplements crafted to address the root cause of health issues, rather than just masking symptoms. With a focus on natural ingredients, scientific research, and sustainable practices, Root Formulas aims to empower individuals to take control of their health and well-being through targeted, effective, and nature-inspired solutions.

Root Formulas approached me to develop a brand identity that would encapsulate their philosophy of holistic health and deep-rooted wellness. The project involved creating a logo, visual identity, packaging design, and digital assets that would set the brand apart in the crowded supplement market.